An article on CNN/Money Magazine's website highlights an unusual metric for predicting the 2004 Presidential election:
It's as unscientific as it gets, but the theory, according to some people in the costume business, is that the winner in every election since 1980 has been the candidate whose masks were most popular on Halloween.
So far this year, Bush masks have been outselling those of Democratic presidential nominee John Kerry by a 57 percent to 43 percent margin, according to one outfit, BuyCostumes.com, the online arm of Wisconsin-based costume marketer Buyseasons Inc.
I bet if Sesame Street's Elmo declared his candidacy, though, he'd mop the floor with both of them!
(link via Jason Clarke's Biggerboat)